Drug Markup!

[BenZoo2]

(07-10-2017, 08:11 PM)SunsetBengal Wrote: But, isn't that why the FDA has relaxed, and done away with some previous regulations?  I mean, not only do we have drugs commercials on TV, begging the question for prospective consumers, but they almost always have a long list of undesirable side effects.  What's up with that?  C'mon, those drug manufacturers are making some serious bank.

How much of that cost to consumers would be alleviated, if the FDA prohibited mass media advertising?  What if we went back to just marketing to Doctors, and let them decide if a product is worthy to push onto patients?

To a point, yes. The FDA is trying to get branded meds to the market faster too. Especially orphan drugs, cancer drugs etc.

The advertising is a separate animal. Designed to get patients to the dr asking for the product or to make them aware of a treatment when one may not have existed. It's all about share of voice. Pharma companies got together to minimize the pens, pads and other gifts given out. Prices didn't go down then.

Drug companies are making jack, I'm not saying they aren't. They are for profit companies with shareholders to answer to. Check out income statements from insurance companies too. The system is broken, no doubt.

But there's more to it than just a blanket statement of high drug costs.


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