08-03-2021, 10:38 AM
(08-03-2021, 09:16 AM)Wes Mantooth Wrote: Cincinnati had the 3rd most viewers for the 2020 NFL Draft:
https://local12.com/sports/bengals/cincinnati-was-no-3-market-nationally-in-terms-of-viewership-for-nfl-drafts-first-round-ohio-nielsen-roger-goodell-joe-burrow-bengals-columbus-cleveland
Cincinnati has the 2nd higest local rating for Monday Night Football last year (look at the ratings for big markets like DC and Philly):
https://espnpressroom.com/us/press-releases/2020/12/high-five-steelers-bengals-drives-espns-monday-night-football-to-15-year-over-year-audience-growth-fifth-consecutive-week-of-mnf-viewership-gains/
These are just examples of what I was talking about earlier. Viewership, also known as ratings, is incredibly important. Advertisers care more about this than they do market size. Both of them matter.
Cincinnati is a great market for the NFL to be in. And if you're going off of market size alone, then I would assume they'll be looking to move the Chiefs, Steelers, and Colts as well.
The '20 draft was an outlier. You had the Burrow to Cinci storyline, but you also had OSU players go 2 and 3. Viewership was up all over Ohio
Cincinnati had the 2nd highest local rating for the Bengals-Steelers game, not the entirety of the NFL season, which is to be expected when they are one of the two teams playing. And Pittsburgh still crushed them by 12 points