12-15-2024, 12:56 AM
It could make financial sense imo. NFL franchises have great long term and recent history as cash cows but they are not diversified. People who run money think in terms of risk adjusted returns. Could we be at peak NFL popularity right this very moment? Possibly. Anything can happen. Accidents on the field, a high profile player doing something outrageous to tarnish the brand, some sort of whistleblower activity like what we've seen in horse racing...you get the drift. An influx of cash could be used to kill two birds with one stone: 1. Improve the value of the brand. The franchise should increase in value with proper investments. 2. Diversify holdings. Will the value of the Bengals franchise keep up with something like gold bullion or shares of Microsoft over the next 10 years? 25 years? Maybe. Or maybe not. If you're at that level of wealth and influence it makes perfect sense to hedge your bets. Or they could just use their collateral for a loan as another poster pointed out. That might be more palatable for them.
