Urgency

[BoomerFan]

I never loved these sorts of vague statements from head coaches. I remember Marvin Lewis had a point of emphasis each year. One year it was just "Now". How is that helpful to the players. It isn't inspirational or educational. And "urgency" is one that particularly rubs me the wrong way. That is like putting your baggage off on the players. Show them that you act decisively and quickly and they might acquire those traits but telling them "urgency" is the theme?

I do like him saying they need to work like hell though. That's more specific and can help set the tone.