10-18-2017, 10:32 AM
MNF, SNF, CBS and Fox all saw their NFL ratings decline last year, and the trend has continued through this year.
When you combine the number of people abandoning cable and satellite (projected to be 22 million this year alone) with the steady rise in people watching games via streaming sites, it's easy to see why the NFL's numbers are taking a hit.
Then of course, there's the fact that many feel the game is becoming harder to watch, in general, for a number of different reasons - and they're simply tuning out more often.
Even after the whole protest thing has passed, the NFL will still has some very real challenges when it comes to retaining viewers going forward, especially considering the ever-evolving (and nontraditional) media trends and options.
When you combine the number of people abandoning cable and satellite (projected to be 22 million this year alone) with the steady rise in people watching games via streaming sites, it's easy to see why the NFL's numbers are taking a hit.
Then of course, there's the fact that many feel the game is becoming harder to watch, in general, for a number of different reasons - and they're simply tuning out more often.
Even after the whole protest thing has passed, the NFL will still has some very real challenges when it comes to retaining viewers going forward, especially considering the ever-evolving (and nontraditional) media trends and options.
