09-03-2019, 07:30 PM
(09-03-2019, 02:47 PM)I_C_DeadPeople Wrote: A huge factor who omitted was franchise value. The Steelers, who are not really in a big market, have invested (not spent) in their team success and branding so their team value is like a $1B higher than the Bengals - this is due to the BRAND, not just the local market. Mikey is clueless in this regard. The more you can build the brand the more revenue that comes in. GB is a small market as well but they have a decades old brand and they keep investing in winning football. When you hire more and better scouts and better coaches you are investing in the team not spending. Mikey sees it as spending and he only 'gets away with it' so to speak because of revenue sharing.
The Steelers can easily build their brand based on a couple of factors. They won 4 Super Bowls back in the '70's which bought them a generation of loyal fans. When the steel industry collapsed, those fans spread around the country and created pockets of Steeler fans all over. They also currently have a HoF QB, which makes marketing much easier, as well as numerous other marketable stars through the years.
Green Bay is a similar situation to Pittsburgh, but their fanbase is literally invested in the team due to their grandfathered in ownership structure. Honestly, they are not that well run of an organization, but they've had back to back HoF QB's that have helped keep them competitive when they haven't had a bunch of surrounding talent. The Packers stunk for a long time from the end of the Lombardi era until the time they got Favre.
A huge factor in franchise valuation is also whether the team owns it's own stadium or not.