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RE: Target removes gender based signage for kids - bfine32 - 08-11-2015 (08-11-2015, 12:41 PM)BmorePat87 Wrote: Apparently they're doing it because of myself and Rosie ODonnell. At least that's what bfine says Mike said. Yes, he did assert that you, Rosie, and those of similar ilk are the impetus for the change. My bad: Yeah that’s what he said. RE: Target removes gender based signage for kids - GMDino - 08-11-2015 (08-11-2015, 12:57 PM)Mike M (the other one) Wrote: You suggested that I and Bernie are ruining the country, so I retaliated in kind, so don't play stupid about Rosie. Target? I assume they have an advertising budget for buying new signs occasionally. I bet its not that hard (or expensive) to get a new one. But then it always come down to money, doesn't it? It never matters if the change is for good or just for the sake of change. Can't have any change if it costs a dollar or two! RE: Target removes gender based signage for kids - BmorePat87 - 08-11-2015 (08-11-2015, 12:57 PM)Mike M (the other one) Wrote: You suggested that I and Bernie are ruining the country, so I retaliated in kind, so don't play stupid about Rosie. Target usually pays for their own signage, I think. Also, are you only capable of finding a building set for a little girl if the building sets aisle also says "girls building sets"? Lol? RE: Target removes gender based signage for kids - Mike M (the other one) - 08-11-2015 (08-11-2015, 11:44 AM)SteelCitySouth Wrote: Come on man. None of you all can truly believe that Target runs their business at the whims of others. Companies such as Target/Walmart/Costco and other large big box stores have budgets that they create to remodel existing stores every so often. If you think for a second this remodel didn't fall into sync with the existing schedule to do so, as well within the budgeted amount agreed upon years ago, well then you should stay faaaar away from making any business decisions for anything other than a mom and pop shop. Even then I would argue you shouldn't. Yes of course they will work it in with their existing schedule for remodeling, however I'm pretty sure they didn't plan for this in their last budget meeting. This is an added expense on top of what was already planned. Now something else won't be done, or it will be passed on to the consumer or perhaps their employees won't get as big of a raise or a raise at all because of this. You find this hilarious, but do you really even shop there? How many times have you been there in the last year? RE: Target removes gender based signage for kids - GMDino - 08-11-2015 Let's ACTUALLY READ what Target said: Quote:The retailer announced Friday it will start removing gender-based labeling in several departments — including toys, bedding and entertainment — around the store. The company says the decision comes after feedback and suggestions from customers. K? RE: Target removes gender based signage for kids - SteelCitySouth - 08-11-2015 (08-11-2015, 01:05 PM)Mike M (the other one) Wrote: Yes of course they will work it in with their existing schedule for remodeling, however I'm pretty sure they didn't plan for this in their last budget meeting. This is an added expense on top of what was already planned. Now something else won't be done, or it will be passed on to the consumer or perhaps their employees won't get as big of a raise or a raise at all because of this. Target? Are you joking? My wife shops there regularly. We have two small children. Given the fact that budgets are drawn up years in advance for remodeling, they don't actually specify what the exact re-modeling will be in the future just the budget. This fell inside the budget allocated and cost them no more money than they planned on spending. The rest of your post is simply unwarranted fears. This consolidation will actually end up saving them money in the long run given they don't have to create two separate sections and market separately to different genders. RE: Target removes gender based signage for kids - GMDino - 08-11-2015 (08-11-2015, 01:24 PM)SteelCitySouth Wrote: Target? Are you joking? My wife shops there regularly. We have two small children. Yes, but what if a girl gets a boys bedding? Chastity Bono! That's what! RE: Target removes gender based signage for kids - RICHMONDBENGAL_07 - 08-11-2015 (08-10-2015, 07:15 PM)StLucieBengal Wrote: You guys laugh but it gets confusing between girl stuff and boy stuff. Would be easier if I had a son, but I don't lol. I only have a son, and have never had a difficult time figuring out what is girl stuff and what is boy stuff. RE: Target removes gender based signage for kids - Mike M (the other one) - 08-11-2015 (08-11-2015, 12:59 PM)GMDino Wrote: Target? Why is this change good? Shopping at Target just became extremely inefficient. (08-11-2015, 01:00 PM)BmorePat87 Wrote: Target usually pays for their own signage, I think. I'm sure they do, however, as I have already said, I'm sure Target said in their last budget meeting (6+months ago), hey, we need to plan ahead for this so make sure we have the money allocated in our budget. If I'm looking for stuff for a Girl I would expect it to be in the MARKED Girls toy section. Companies spend big money creating and marketing their products towards a gender specific group. Why don't you start complaining to them and get the advertising changed to gender neutral as well? And don't forget the packaging while you're at it. RE: Target removes gender based signage for kids - GMDino - 08-11-2015 (08-11-2015, 01:55 PM)Mike M (the other one) Wrote: Why is this change good? Maybe this one is or isn't...its just the excuse always given to fight any change: might cost money. And if you read what Target announced they decided this after some time. Have some faith in capitalism. RE: Target removes gender based signage for kids - BmorePat87 - 08-11-2015 (08-11-2015, 01:55 PM)Mike M (the other one) Wrote: If I'm looking for stuff for a Girl I would expect it to be in the MARKED Girls toy section. I didn't realize girls only played with "girl toys". RE: Target removes gender based signage for kids - Mike M (the other one) - 08-11-2015 (08-11-2015, 01:52 PM)RICHMONDBENGAL_07 Wrote: I only have a son, and have never had a difficult time figuring out what is girl stuff and what is boy stuff. I don't have a problem figuring it out either, but you're missing the point. You won't be able to use the signage to get to the specific area you need to quickly. You're going to have to wander around and look for what you need. That's inefficient shopping. Not all shoppers have a lot of time to waste wandering the aisles looking for specific items. Some customers will get frustrated by this and will leave with out buying what they intended to buy. RE: Target removes gender based signage for kids - BmorePat87 - 08-11-2015 (08-11-2015, 02:03 PM)Mike M (the other one) Wrote: I don't have a problem figuring it out either, but you're missing the point. It's inefficient to have an aisle labeled as "Building Sets" and "Girl's Building sets" RE: Target removes gender based signage for kids - RICHMONDBENGAL_07 - 08-11-2015 (08-11-2015, 02:03 PM)Mike M (the other one) Wrote: You won't be able to use the signage to get to the specific area you need to quickly. You're going to have to wander around and look for what you need. I've heard life is a struggle, but jeez you're really having a hard time. RE: Target removes gender based signage for kids - Mike M (the other one) - 08-11-2015 (08-11-2015, 01:58 PM)GMDino Wrote: Maybe this one is or isn't...its just the excuse always given to fight any change: might cost money. Uhm some time? Bechtel's twitter comment is dated June 1, 2015. That's not much time to consider a change that will cost the company some money. Nope, this is a knee-jerk reaction to the toy-shaming from online trolls. Typically, companies take much longer and spend much more time and money researching a change of this magnitude before implementing it. Target actually did research this prior to Bechtel's post, guess what??? The majority of their customers preferred that items be labeled by brand, age and gender. Do any of you actually understand how retail works? Most of you seem to be missing the point. No one cares what toy your kids play with or likes or wants. What shoppers care about is how to find it in the store. If they can't find it easily in the store, then they will go to another store where they can find it easily. This move is going to cost Target more than just simple re-modeling costs. RE: Target removes gender based signage for kids - SteelCitySouth - 08-11-2015 (08-11-2015, 02:03 PM)Mike M (the other one) Wrote: I don't have a problem figuring it out either, but you're missing the point. Man...I think you are capable of realizing that just because they don't divide the toy isle by girls and boys but instead divide it by toy type (Lego's and other building sets/dolls and other action figures) that it will not create anything like the mountainous exasperation you are trying to equate this to. I could be wrong though....about my first six words. RE: Target removes gender based signage for kids - SteelCitySouth - 08-11-2015 (08-11-2015, 02:29 PM)Mike M (the other one) Wrote: Do any of you actually understand how retail works? This is hysterical. RE: Target removes gender based signage for kids - GMDino - 08-11-2015 (08-11-2015, 02:29 PM)Mike M (the other one) Wrote: Uhm some time? https://corporate.target.com/article/2015/08/gender-based-signs-corporate Quote:August 7, 2015 So naturally because they are looking at ways to make things more efficient and inclusive the people in the comments are threatening to never shop there again. I suggest you don't. Its gonna take WAY too long. RE: Target removes gender based signage for kids - Mike M (the other one) - 08-11-2015 (08-11-2015, 02:14 PM)BmorePat87 Wrote: It's inefficient to have an aisle labeled as "Building Sets" and "Girl's Building sets" No it's not, there is a ton of sets out there that is already setup with the intent to be for boys. Girls lego sets are fairly new and there's not nearly as many out there. If Grandma's looking for the Hello Kitty set, does she want to have to scan through 2-3 aisles looking for it and then accidentally skip over it because there's only one set available and she just missed it on the shelf because it was put in between the Star Wars and Super Hero sets? Now she's got to find someone to help her, but that's embarrassing and the sales people are usually never around when you need one. Or would it be easier for her to have the ability to go right to the aisle that she needs and know that it's somewhere on THIS aisle? IT'S NOT ABOUT WHAT TOY THE KID WANTS, IT'S ABOUT HOW TO FIND IT. RE: Target removes gender based signage for kids - GMDino - 08-11-2015 (08-11-2015, 02:47 PM)Mike M (the other one) Wrote: No it's not, there is a ton of sets out there that is already setup with the intent to be for boys. Girls lego sets are fairly new and there's not nearly as many out there. If Grandma's looking for the Hello Kitty set, does she want to have to scan through 2-3 aisles looking for it and then accidentally skip over it because there's only one set available and she just missed it on the shelf because it was put in between the Star Wars and Super Hero sets? Now she's got to find someone to help her, but that's embarrassing and the sales people are usually never around when you need one. What is a "girl" lego set? Do people shop for such a specific thing? Should I be concerned that we didn't do that? |