08-16-2024, 12:06 PM
(08-15-2024, 02:42 PM)BFritz21 Wrote: I agree, but then again Stafford doesn't have the personality and doesn't look like someone you'd want trying to get people excited about a product or event, but Chase does.
From a marketing perspective I'd disagree on this. Men in commercials, whether they are famous or just running characters, tend to play the role of the affable dork. Peyton Manning, Patrick Mahommes, and Gronk come to mind for the athletes, as does the hokey white dude trope in the "becoming your parents" insurance commercials, or the goofy guy who plays off of Flo in the other insurance commercials.
Gronk in particular acts like an easily amazed and confused toddler in those USAA commercials. I'm not saying Chase or Burrow couldn't get some gigs, but I don't see them factoring in "Can I spend the next decade acting confused and amazed that people qualify for a credit union and/or shilling for some predatory insurance company?" when they consider their NFL contracts.
Maybe the fact that so many commercials are for insurance companies is why they go with such whimsically stupid people and premises, it's really bizarre if you think about it. Without sounding too weird about this, Mahommes seems like he is inordinately accepted when he's acting like a "hokey white dude" for a guy who is black. Still, there is only so much of the pie to go around so not everyone who wins a super bowl can make bank pretending to be a giddy simpleton. The fact that they are athletes is almost used against them as it shows them as overgrown little kids, or something.
I know there are sponsorship deals and stuff that don't require acting like a big ol' dorkus mallorkus, but I feel like there is more money in being a running gag or recurring marketing character rather than saying "I have a SB ring, people will buy your product if I'm in the ad."
Of course, I'd totally buy Joe Burrow's X-TREME Football for the Turbo Grafix-16 CD add on.
(08-16-2024, 09:24 AM)ERIC1 Wrote: that "front office" has done a pretty remarkable job the last five years
Maybe. Lord knows if we win a meaningless game in 2019 and Burrow is a Dolphin I'd be less optimistic the front office would be doing a good job at the moment.